The article suggests that women are turned off by the perception of low status to a greater extent than men.
Regarding middle status jobs, there are plenty of formerly male-dominated middle status jobs which women have successfully broken into, e.g. advertising (c.f. Mad Men).
Any explanation of why women do not enter math/phys/CS must come up with something that distinguishes math/phys/CS from those other fields. Being a "middle status job" doesn't do it, nor does initial unfriendliness. I'd suggest that one possible explanation is that "geeky" pursuits are actually lower status than most comparable office jobs, and more women than men are turned off by low status.
Regarding middle status jobs, there are plenty of formerly male-dominated middle status jobs which women have successfully broken into, e.g. advertising (c.f. Mad Men).
Any explanation of why women do not enter math/phys/CS must come up with something that distinguishes math/phys/CS from those other fields. Being a "middle status job" doesn't do it, nor does initial unfriendliness. I'd suggest that one possible explanation is that "geeky" pursuits are actually lower status than most comparable office jobs, and more women than men are turned off by low status.