Agreed. I kept thinking "well, where are these insight then?" No such luck. Why this scores so high is beyond me. I suppose a lot of people didn't bother to read the entire article which is without ANY insights.

Content marketing is the best marketing.

"massive advertisement for Steve Blank's books and program?"

To which I say "chicken dinner"!

Disclaimer: I worked with Steve. He obviously has a nose for marketing, pr all that stuff. So of course he will always be angling for anything that will raise his profile. Which is, as you said "not to say that the books and programs aren't necessarily good".

I agree. I was expecting more insights.

Isn't this most blogs? Even HN is in essence a platform for ycombinator.

Same with Avc.com

People like things to be subtle though.

They can also read into things that aren't there.

I offered to help someone the other day in a comment (which I did - then going back and forth with several emails and advice which took time) and was voted down in the one line offer. I guess they looked at my profile and thought I was angling for paid work? The truth is I've helped many people but never asked for payment (although it's been offered.)

Sheeple mentality for the most part. I will be downvoted into oblivion for saying it, but it's true.

I voted you (and the parent post) up, FWIW, even though I'm a huge fan of Steve Blank's work. I did also notice that this particular post wasn't as chock-full of useful info and insights as many of his previous posts have been. I don't know that I'd go as far as to call it "just an ad" but it wasn't what I usually expect from Steve's blog.